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Interco Tire Corporation Joins UROC for 2007
United Rockcrawling & Off-Road Challenge announced today that Interco Tire Corporation, makers of the famous Super Swamper line of tires, has joined UROC as a promotional partner for the 2007 season. “Super Swamper is a brand that has been synonymous with off-roading for as long as I can remember,” said UROC President Ranch Pratt, “we are very excited to be working with them in 2007.”
The 2007 plan includes Interco branding at all ProNational Atlantic and Pacific division events, as well as UROC’s newest Motorsport, RockCross™, which debuted at the 2006 Off Road Expo and begins its first series in August.
“We have been working with Rockcrawlers for years and are excited about the opportunity we have of now working with the leading sanctioning body for competitive rockcrawling, UROC” said Allison Leger LeBlanc, Marketing Manager for Interco. “Go to any off-road trail ride and you will see Super Swampers on trucks, Jeep’s and SUV’s. Clearly our tires are great in the mud; Rockcrawlers know that we are good on the rocks too. Working with UROC will help us show that to the world.”
Interco Tire Corporation is a Louisiana company that has evolved through three generations into a leader in the development of high performance tires for use on four wheel drive light trucks and all terrain vehicles. In 1968 Interco developed the first 78 series light truck tires which began the evolution in light truck tires we see today.
For More Information on Interco or Super Swamper Tires, go to www.intercotire.com
UROC is the leader in Rockcrawling and RockCross™ sanctioning bodies in the United States and around the world and the first sanctioning body to build man-made courses around the country including Las Vegas, Phoenix, Salt Lake City and Portland, IN.
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